The IRSSA provides a platform to promote the role of investor relations as a strategic function within publically listed companies. It supports this objective by enabling IR practitioners to share experiences, become familiar with new trends and how to apply these within their own programmes, while also being advised of practices that have been less effective. This platform of sharing will improve techniques and encourage best practice.
The Society envisages its role becoming increasingly important as more companies acknowledge the value of strategic investor relations and begin to resource accordingly with skilled and dedicated teams.
Engagement among practitioners that are IRSSA members takes place through various formats including annual general meetings, conferences, digital communication platforms, and other networking sessions.